94 points Wine Advocate: "Similarly styled, yet with a sweeter core of fruit and less herbal notes, the 2010 Creative Impulse DuBrul Vineyard is a blend of Cabernet Sauvignon and Merlot that spent 28 months in 60% new French oak. A big, spice-laced and already complex 2010, it exhibits black raspberry-like fruit, spice-cabinet, toast, tobacco and dry aged beef qualities along with a full-bodied, decadent and creamily textured mouthfeel. As with the Perfect Union, it has solid, age-worthy structure under all of its fruit and will have 15+ years or more of prime drinking. Decant if drinking anytime soon. Drink 2016-2025."
2009 vintage note
94 Points Rhone Report: An epic wine, both massive and gorgeous. Cabernet plays a dominant role leading with aromas of cassis and blackberry shaded by violets, fresh mint, and and hot rocks. The plush black fruit combines with hints of baked plum and dark chocolate that come out on the momentum-building finish. This is an intense and layered red that will be best with 2-4 or more in your cellar. It's pretty awesome right now, too...
71% Cabernet, 29% Merlot from Dubrul Vineyard
The 2009 Creative Impulse is a dark purple wine with aromas that include blackberry, spice, mint, cassis, and hints of smoke. It is rich and beautiful, full bodied, textured displaying complexity and ripe silky tannins. The finish is decidedly long. This wine will cellar for 20 years or more.